What we did

  • More leads generated from existing website.
  • Increase in inbound phone leads resulting from web visits.
  • Exponential gains in social media engagement.

Why we did it

An increase in local competition, combined with an economic downturn and cancellation of some key government grant programs resulted in fewer quality leads and a dramatic reduction in website traffic for this Surrey-based home improvement company. The business needed to generate a high volume of cost-effective leads to offset revenue losses and maintain profitability.

How we did it

  • vigorous on and off-site SEO
  • home improvement blog
  • social media branding and community engagement,
  • testimonial videos,
  • downloadable checklists and tip sheets combined with conversion optimized landing pages
  • strategic email campaigns nurture leads towards purchase and provide feedback to sales team.

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