What we did

  • Increased investor confidence.
  • Rapid deployment of time sensitive communications to a global audience with minimal production lead-time.
  • Higher open and click through rates across all global regions and list segments.

Why we did it

DMS Offshore Investment Services, based in the Cayman Islands, provides speciality financial management and fund management services for a select group of high net worth individuals worldwide.  With offices on every major continent, the organization offers a range of complex products in a highly volatile and regulatory marketplace where reputation management and customer relationships are crucial.  DMS Offshore frequently needs to update a global database of contacts about time-sensitive announcements, regulatory changes and industry updates.

How we did it

  • A robust email outreach program
  • Content tailored to adapt to five DMS Offshore sub-brands and global regions as defined in the corporate brand and style guide.
  • New mobile-friendly, easily customizable email templates address every conceivable communication type – from hurricane notifications to product and regulatory updates and event invitations.
  • Streamlined production process enables exceptionally fast, same day turnaround on critical notifications.
  • Campaigns personalized to individual subscribers.
  • Message delivery optimized to accommodate subscribers’ local time zone.

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