It’s not enough to just bring traffic to your website. Use what you know about your site’s visitors to craft unique and meaningful experiences for your prospects, leads and customers.
Keep visitors engaged with strategic content and workflows designed to fuel lead generation by providing answers to their biggest questions.
Close bigger deals.
A happy customer is a profitable customer. Nurtured leads make 47% larger purchases than non-nurtured leads. (HubSpot)
Lower your cost of sales.
Companies that excel at lead nurturing generate 50% more sales-ready leads at 33% lower cost. (Forrester Research)
Get more from your sales team.
Nurtured leads deliver a 20% increase in sales opportunities versus non-nurtured leads (DemandGen Report). Keep your sales team focused on leads that are ready to buy.
Turn your company’s Facebook business page into a traffic-generating machine.
Create nurturing campaigns with automated email and send customized content to leads based on where they are in the funnel.
Use content, like ebooks, tipsheets, and how-tos to create value for your visitors and turn leads into customers.
Mapping your leads’ interests, past behaviour and where they are in the funnel so your sales team goes into a call equipped with the tools they need to close the sale.
Use social media to promote strategic content, establish authority, answer questions and drive site traffic with valuable incentives and promotions.
Rich video content like testimonials, how-tos and factory tours establish authority, drive traffic and keep visitors engaged with your business.
Speak to a strategist about how inbound marketing can generate leads for your business.
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