Other posts in the category Social Media Marketing :

Getting Started With Inbound Marketing | The Fourth Step

February 8th, 2015 • 1672 views

The fourth step in your Inbound Marketing program is actually something almost completely outside your control. This┬ámakes it one of the most challenging marketing concepts for many business owners to internalize. You see, in order for your Inbound Marketing programs to realize their full potential, your loyal customers must first be recruited to become part…

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SEO for Small Business

March 23rd, 2014 • 1637 views

Recently, I overheard in a coffee shop a small business owner talking to an SEO vendor about his website traffic. (Yes, I’m one of those sad people who eavesdrops in the lineup at Starbucks. What else am I going to do? And you’d be surprised how many terrific blog topics I discover this way!) The…

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Social Media is More Than a #hashtag

March 14th, 2014 • 1703 views

I had a conversation with a new business owner yesterday that left me feeling frustrated at the overwhelming volume of absolutely useless and inaccurate information about social media that is being handed down as expertise. No wonder business owners are frustrated and angry! My friend participated in a start-up intensive – a business training program…

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Social Media PR: Turn Unhappy Customers into Raving Fans

October 17th, 2013 • 1608 views

At some point you’re going to offend someone online. If you happen to make a lot of people angry, here’s how to prevent a social media PR disaster.

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Use of Canadian Girl’s Photo in Facebook Ad a Lesson to Marketers

September 18th, 2013 • 1492 views

Photo of Canadian girl who committed suicide due to cyber-bullying used in Facebook ad, spread through media. Where is our sense of right & wrong?

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How B2B Decision Makers are Using Social Media in 2013

September 11th, 2013 • 2040 views

Which social channels deliver the best results for B2B marketers? Find out here.

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